Friday, October 28, 2011

Are Small Businesses Really Big Job Creators?

Prosperity Marketing System

It's a song we've heard all through the downturn: Small businesses create most of the jobs, so they should be the focus of federal assistance.

But is it true?

New data says -- not in general. Businesses with between $10,000 and $10 million of revenue account for just 17 percent of new jobs, according to a recent Treasury Department report.

The report cites that one reason why the smallest businesses aren't hiring is they don’t have employees. Most small businesses are one-person operations. Only 23 percent have employees. And since small businesses tend to have fewer economies of scale to take advantage of than bigger companies, they're often less productive. So, bigger companies tend to hire more workers to fill their wider production needs. 

Although small businesses overall don't necessarily create the bulk of jobs, one particular type of small business that's a big job driver is startups. Of course, the majority of startups will perish. But the survivors can be major engines of job creation. Think of Apple, Twitter and Zynga. Every big company was a startup once, and, when they take off, they add a lot of jobs along the way.

So if most small companies aren't going to hire, what type of businesses can we look to for job growth? Middle-market companies. Companies between $10 million and $1 billion in sales create 34 percent of all the jobs -- a tiny slice of the U.S. economy that consists of just 200,000 companies, according to a new study from the Ohio State University Fisher College of Business and GE Capital.

Unlike big or small businesses, the study suggests that medium-size businesses aren't typically concentrated in one geographic region, industry or one ownership structure. So they tend to have more flexibility in tough economic conditions than their larger and smaller counterparts.

The Fisher College study found that from 2007 to 2010, these mid-market companies added 2.2 million jobs, while big businesses cut 3.7 million jobs. Why haven't we heard about this more? It seems the small pool of mid-market companies don't have the kind of lobbying force of either small business or big business.

But it's fascinating to contemplate that these mid-sized companies keep adding jobs without help from the Small Business Administration or the favors and big government contracts so often showered upon major corporations.

What type of businesses will add jobs in the coming year? Leave a comment and give us your take.

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